Top Features a Contractor Website Must Have
If you're a contractor, it makes sense that you should have a website that helps market your services. You could be involved in roofing, plumbing, or landscaping, but operating a functional company website can help grow your business in the market and boost your revenues. However, there are best practices for contractor websites that are vital to the online success of such businesses.
Read on to find out about vital, standard elements that should be included in your contractor website:
Impressions are very important when it comes to construction websites by Contractor Dynamcis. The design and layout of your website should portray a great image for your company online. When a website is not professionally designed, potential customers may not receive so well.
Prospective customers should not have a hard time accessing any part of your contractor website. Your site should have intuitive navigation so that users don't always require a manual to know where they need to go to register, order, inquire, or perform any other action relevant to your business.
Recent statistics show that the majority of web traffic is coming from mobile devices such as smart phones and tablets. But the website you're offering for access via desktops cannot be the same as that for smaller mobile devices because of issues such as navigation and readability. Still, it is expensive to acquire and operate two contractor websites--one for mobile viewing and the other for desktop access.
The best way to maximize on potential traffic by providing for both desktop and mobile traffic is responsive design. This type of design involves creating one website with the capability to transform its features, like navigation and fonts, to match the display of the visitor's device. Know the Best practices for contractor websites here!
Good Content and SEO
Any fully developed site that lacks great content also lacks life and meaning. Therefore, deploy great onsite content that inspires visitors to take an intended action. Also, optimize the content around particular keywords that likely customers are typing on Google in search for the type of product you're selling. Optimizing your content this way will result in higher search results page rankings and ultimately, more qualified web traffic.
When you need to win new customers, a strategy that can help earn their trust is featuring a portfolio that exhibits your past projects and customers. In case new customers arrive at your website and notice that your past customers are satisfied with the quality of your service, your portfolio is offer a priceless endorsement for the cost of nothing.
One must follow the best practices for contractor websites to stand a chance of giving their web-based business a valuable and profitable existence. Check out this website at https://en.wikipedia.org/wiki/Web_design and know more about web design.